Thesis Scientist

Paytm New Feature “Paytm Mall”

Paytm introduces a new feature in the market to add itself into the E-Commerce field i.e. Paytm Mall. Paytm introduced this new feature after seeing the failure of its mobile wallet.

Paytm changed in their 3 years old concept. It allows users to shop from Paytm Mall. Paytm introduced website and mobile app, Paytm Mall, to the online marketplace business.

This time Paytm declare a secure service for the customers. It claims that only those who will follow the rules, guidelines and trusted sellers will be allowed on the mall.

All the products will be verified by the Paytm certified stores for the customer’s trust.


Paytm also launched an additional feature with Paytm Mall is Paytm Bazaar.

Paytm Mall will focus on categories and brands, on the other hand Paytm Bazaar will focus on Fashion, goods etc. from small sellers.

Customers will be allowed now to make payments through credit and debit cards, net banking and unified payment interface modes instead of Paytm wallet. Paytm assures that it will also push wallet cash backs.

Paytm trying to overcome the faults of mobile wallet by this new feature.

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